Hi, I am Lillian!
I have experience in content marketing, social media, web development, brand management and graphic design. Sure I wear many hats but one thing I never fail to do is finding a creative way to bring people’s stories to life.
I craft stories, stories that bring people together.
A campaign developed to support Teekay Tankers' strategy and philosophy of working together as one team - sea and shore. From creative concept to execution and promotion, I contributed to the success of this series of videos and stories that have reached over 75K views and 500K impressions on social media.
ONE TANKER TEAM
... and counting. It's not about the numbers they say, don't count the followers they say. But what if your channel had a 300% follower growth within a year and a world class 10% engagement rate? From the ground up I've led and managed Teekay's overall social media strategy and employee ambassadorship program.
Ajax Construction needed a digital revamp. That's exactly what I did - helped the team develop a brand identity and a digital strategy including a brand new website and social channels.
A PASSION FOR CREATIVE STORYTELLING
I’m constantly applying emerging trends using different tools and channels to create meaningful interactions while driving line-of-sight to the big picture!
The way I work:
I am accountable, I own it
Thoughts into action - I'm a problem solver, I make it happen
Right or nothing - integrity always, nothing sloppy or crooked
Organized - I like structure, always connecting the dots
Open & honest - I say what I think, think what I say
Meaning - if not then why do it?
Fun, I like to have fun :)!